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Starting a Successful Business

Morris, M. J. (Michael John) Book - 2011 658.11 Mo None on shelf No requests on this item Community Rating: 0 out of 5

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Downtown 2nd Floor 658.11 Mo Downtown Library Due 05-26-2019

Includes index.
"Choose a business, plan your business, manage operations"--Cover.
Setting up a small business and ensuring its survival can be a risky and daunting task. When a new business fails, often within a year, it is mainly due to a lack of proper preparation and forward planning. This seventh edition of Starting a Successful Business is the definitive guide to setting up a business that will thrive. Covering all the information needed to turn an exciting new business idea into stable and profitable businesses, it takes the reader through each important step of the start-up process in a clear, accessible way. The major problems facing any new business are discussed, potential pitfalls are highlighted and practical advice is offered on topics such as: ideas for new start-ups, business planning, marketing, selling and advertising, finances and financial control, business law and employing staff.

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SERIES
Business success.


PUBLISHED
Philadelphia, PA : Kogan Page, c2011.
Year Published: 2011
Description: vii, 229 p. : ill. ; 22 cm.
Language: English
Format: Book

ISBN/STANDARD NUMBER
9780749461485
0749461489
9780749461492
0749461497

SUBJECTS
New business enterprises.
Entrepreneurship.