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From An Original Boomer

From An Original Boomer image
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The letter tö the Dai.y Times is publlshed liy request :" Ann Arbor, Feb. 12, 1894. To the Editor of the Times: .The motion of Mr. J. T. Jacobs seconded by J. E. Beal, A. L. Noble, Rlnsej c Seaboli, etc., etc., all wealthy taxpayers, 10 raise $40,000 by assessment lo uttract manufactures and advertiré our city, is a move In the right directlon. Ann Arbor has grown as a residence city and mainly since and because of the lssulng of the Uttle pamphlet and of the effort on the part oí her citizens by the organización and work of the Business Men's Association, etc-. lts srowth will not stop as a residfence city if these efforts are continued. We can also boom the town as a manufacturing one. It is the sheerest nonsense to suppose because it is a universlty center, the "Athens of the Wett," that it cannot be made to grow as a manufacturlhg town Burlington, Verrnont, the seat of Vermont University, once pr.esided over by the distinguished president of ours, is largely engaged in manufacturing. Lewiston,. Maine, has Bates Collese and a Theological Serainary, also 18 corporations wlth an aggregate capital of $9,000.000, produdng $11,000,000 worth of goods annually. Providence, R. I., is noted for Brown university, famous as one of ihe best Institutions of learning In the United States, and also for being one of the greáteSt and most prosperous industrial centers in this country. The same may be süid of New Haven, Conn., with Yale University, and her 81,000 population. We can forge ahead in both directions. There are hundretfs, yes, thousands of people in this great country who have made their fortunes with families to edúcate who would come here to school their children, then build beautiful homes and invest cheir plus capital to aid in starting industrial enterprises in Ann Arbor if they only knew of our advantages. The facts are that we have the educatloal goods here to sell for one-half what what they cost east, and all we need to do to get people tó come is to let tnem know it. In other words, it 2OSts from two. or three times a.s much to obtain a college education at Cornell, Yale or Harvard as here. President Ellio-t, of Harvard, said that he would not advise a young man to come to Harvard unless he had $800 per year to spend, and we all know that many a young man has brought his entire expenses for four years at the University of Michigan inside of that sum, while $400 a year would be be considered a liberal allowance by many. It is as if Mr. J. T. Jacobs had a store full of first class goods which he could sell at half the price of any ot his competitors. In such a case what would he do to sell them? He would advertise, advertise, advertise. If we will only advertise our goods the people will come. We began well some years since with a little booming pam phlet, but now that plan should be renewed and extended. A book should be gotten up after the maínner of some of the eastern publications, as "Picturesque Franklin, Mass., one vhich should contain from 500 to 1,000 or more beautiful half tone pictures of choice bits of soenery about Ann Arbor, a large number of our handsome homes set in with their attractive landscape surroundings, the rnany fine society houses, and views in and about the campus of walks. trees, buildings, laboratories, workshops and recitation rooms in detail filled with students, also dental college, law school and medical schools in extenso, with portraits of the faculties. the interior of the great hall of the University, the interior of the museum, the Chinese exhibit, a view of the athletic grounds, I etc, etc, etc. This should also contain full page pictures of our manufactories. All of it could be made exquisite in artistic taste and an ornamsnt to any parlor or drawing room, and such a jook can be published today with pages size 10 x 13 inches and sold at retall for $2, and it is the thing to do at once. A Standard Oil College has sprung into existence as if by magie in the windy city with all the advamages save age and renown, which money can buy, and Ann Arbor and the CJniversity should bestir themselves to counteract tliese attractions. Ann Arbor has the most beautiful and healthy location, and expenses wlll be less here than Ín Chicago, but we must advertise this extensively. The writer fired communication after communication at the local press and the president of the Business Men's Assoeiation years ago to urge the University authorities to establish summer schools, and is gratifled that notwithstanding an unnecessary delay for years, his efïorts in this direction have been crowned with success, and that the schools will be opened this year. These schools will attract teachers and superintendents from all over the country who will come here to become more prollcient in their several specialties, and ihey will purchase and carry away "Picturesque Ann Arbor and Michigan University." Every alumnus of the Univeisity will also buy it, and Lvery student will take it home as a souvenir, and the University in self defense will purchase thousands of copies to mail to high schools and other fitting schools ind to its friends. The extensive advertising which this artistic gem would give to both the city and the University would turn a stream of wealthy men towards Ann Arbor who would move here to edúcate their thildren, erect elegant residences on our hill tops and then invest their surplus capital in some local manufaeturing'. And, besides, all this advertising can be done at no expense practically to the city. It can be made to pay Eoi itself. The writer has a plan for this which he is ready to submit to the Business Men's Association at the proper moment. Push this matter, Mr. Editor, we are all interested. Let the watch word be Forward. with all shoulders to the wheel to Dush.


Ann Arbor Argus
Old News