Every business man ought to read "Dollars and Sense," a moneymaking book by Nath'l C. Fowler, Jr., the leading expert on business and advertising. iS chapteïs, illustrated with 100 plates, presenting every style of effective advertisements, with examples of reading notices, circulars and headlines. It tells the plain tiuth about advertising and exposes ineffective tr.ethods. Any reader of the Argus who will send check, postal note or postage stamps to the value of twenty-tive cents to the Trade Company, Hos ton, Mass., will receive the book by prepaid mail. The book may also be obtained at the Argus office for the same money.