Chinese Advertising

To neglect advert8ing would be sheer nsanky od the .n of a business man. Tlie heathen Chinee sometimes advertiseg in a way as peculiar as everthiügelse he does Here is i translation of a Chinese inkmaker's 1IU : "At the shop Tae Shing (prosperous in the extreme) - very jtood ink; fine! üne! ancient shop; great-grandfather, grandfather, father and seir made this ink ; Que and hard, very hard; picked with care, selccted with attention. This ink is heavy; so is gold. The eye of tlie dragon glitters am d.izzles; so does tbis ink. No out makes like it. Other wh make ink make it for the sake of accumuliitnitr- ba8e coj, anj cheat, while I make it only for a name. Plenty of A-kwantsaes (gentlemen) know my ink - my faniily never cheated - they have always boi n; i good name. I make ink for the Son of Heaven' and all the mandarins in the Empiie. As the roar of the tiger extends to every place, so does the tnme ot tlie 'diagon's jewel.' "