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Lowman's Westside Club: "difficulties At The Beginning"

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# ff K # & A 0 ti [tf c ■ $ F ; r den ing a ncw nigluclub olt the ground. a reeular uudience. blishing strong ties with the musical artists and entertainers who will bring in the these are tasks vvhich tlie average music lover is rarely culled to appreciate. yet has as the basis of his or her listening pleasure. For without tlieir successful accomplishment the dub-goer is left without the joint wliicli was jumpin' so hard for a while and must wait h. once again for a ncw place with tlie same good music policy to appear. Chuck Lowman and his partners at Lowman's Westside Club. at 14355 Livernois just two blocks nortli of Davison. are beginning u gei on top of these factors after five months of struggling against the typical odds for success in the club business. They have been blessed witli a spacious, well-designed building il Lncludes the 450-capacity Regency Room, a 165-cap. lounge, and the 950-cap. Century Hall, a cabaret facility ïsulated trom the other two rooms by a laree ;ial kitchen area and the consultation assistance of Kim VVeston. the former Molown star wlio is now a i popular rai . _ . . . . I .... dio personality wilh WCÏIB-AM. The building, particularly the Regency Room. provides ihe propei sciiiiijz. and Kim s expertise, added t I owman's own experience and taste seis 1 1 ic iewel of lino musiu ;nul tertainment down into il. righi where n belongs. , "The performers Uwc ihc room. I ownuin lokl me one evening last weck. It s iim so Foi ihcni io take mu cnougli money, in terms ofwhal the big artists can make phiyinp concerts now, in convince them to give'us ;i try. Anti this is whcic Kim's help has been so valuable, because slic luis the experience und ability to relate to the péople we want to bring in." Like Harold Meivin and the Blue Notes' "Well, Kim and I and Petey a partner in the opera (ion had to go lo Chicago to talk witli Harold Meivin and convince him to dn the club. Once we could i;ilk to him like iluit, he could see that ii was ;i real possibility, but even ihen we had to almost, hko. pay him everything wc took in all weck. and do (wo separate shows ;i niglu on iop of it. just to bc able u makt it happen. "People were very cooperative when we had to turn ihe crowd over fot the Blue Notes- they appreciated what we were trying to do, thcy enjoyed ihemselves. and everybody got to dig something that couldn'i have happened otherwise, Usually thcy have to go and try to see and hear the big stars in the riuge, impersonal conceri halls. where they're maybe thousands of feet away and can't even teil who is who mi stage. In the nightclub setting the vibes are there, the sound is so much be tier. and the performers are right there next to the people out front, which niakes il a whole different experience foi both the audience and the entertainers. "This is one of the really beautiful aspects of our place, because so many of the stars grew up around this ncighborhood and still hang out all up and down l.ivernois. The Temptations, the Four Tops, the Spinners, so many other people all eamc up around here, and it's so perfect whén we can gel thein to perlorm in hcre. Because all the people in the audience just a bout, are folks thcy grew up with who boughi ihcn records and went to their little gigs when they were trying to gel over, and who haven't had the chance to go see and hcar ihein al all lel alone up close since the stars started to makc it years ago. "Plus thcre's all the up and coming lalenl that has lo have a place lo woik so they can get their act logether too. and we wan! to serve ihat function in this eonimunity like the old nightclubs used to do when Motwon was beginning to happen. ï heie's Ims of outstanding young artisis and entertainers around Detroil who need this kind of exposure lo that very hip crowd, and there are people who are out touring on their 1 ii st record, maybe, who can use it too. The Dynamic Superiors carne in hcre and blew everybody away. and belore that they were getting pul OUI of places before ihc whole gig was up. But hcre they were showcased pmpeily, and they got over beautifully." Lowman plans a policy of alternatlng what Ing actl he can convince to play the VVestsidc with new Detroil talent and touring ariisis nol yel mi the conceri trip. The Superiors. Jerrv Butler, the Four Tops, Johnny "Guitar" Watson, Harold Meivin & the Blue Notes have been in since the club opencd in May. along wnh Motoi City hopefuls üestination Love. the Other Brothers, Soulful Sonics. the ( ontagious Others, and cunenllv. the Whispers (Oct. 1 J 9) with Dtftroit's own soulful Walter Jackson. With ja scheduled to starl in the I ounge soon, on the same type t basis, and the cabaret hall on the side gainti pularity with community-based party-throv Lowman's Westside should be the place to go foi h tainmenl meilow setting ■