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Parent Issue
Day
5
Month
February
Year
1976
OCR Text

This space can be yours for $37.50

Wherever you live and whatever your business, advertising is a critical means for reaching potential customers. The SUN newspaper wants to help you make the most sensible and efficient advertising choice available.

The cost and effectiveness of an ad usually determines its value. SUNĀ  advertising is one of the only low cost ways of reaching people in the southeastern Michigan region. A local advertiser could have this space and the attention of our readers for $37.50 for a two week span, a price which could be lowered even further by having the ad run more than once. And reasonable prices are important too, for the advertiser who can't afford a big promotional expenditure.

Advertising effectiveness, on the other hand, is measures by comparing the cost with the number of people a publication reaches. The SUN now has an estimated readership of over 100,000, a figure which is rising rapidly and steadily. These people trust the SUN and notice who advertises there. They understand that the SUN believes in our area and cares about its people. And these 100,000 know the SUN's complete calendar of events in the first place to look when planning an evening or weekend.

The SUN can work for you, at an affordable cost and with high efficiency. We urge you to consider this unique method of reaching new patrons and look forward to helping you get the best possible results for your advertising dollar. Call David Sinclair at the SUN newspaper and see what we can offer. We'll be ready to do business. (313) 961-3555.