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mTÉllÉ! In promul;ating esoteric cogitalions or artieulating superficial sentimentalities and philosophical or psychological observations, beware of platitudinous pondcrosity. Let your statements possess a clarificd conciseness, compacted comprehensibleness, eoalescent consistency and a concentrated cogency. Eschew all conglomerations of flatulent garruüty, jejuiie babblement and] asinine affectation?. Ia trying to impress upon others the supeiiority, reliability, and purlty of all medicines and chemicals at Goodyear's Drug Store t is not neecssary to use jiwbreakers. Let your extemporaneous descaniings and unpremeditateil expatiations have intelligibility and veracious viTacity, without rhodomontade or thrasonical bombast. 8edulously avoid all pollysyllabic profundity psittaceous vacuit3', ventriloqual verbosity vandiloquent vapidity; shun doublé entendías, prurientjocosity and pestiferous profanity obscureüt or apparent. In other words, talk plainly, naturally, sensibly, and trutliliilly, say, that Goodyear's Drug Store is i-eally the best place iu Washtenaw County to buy pure drugs, etc, at low prices; also that especial attention is given to Hip careful preparation of ircscriptions aDd family medicines. 1 -